Custom-built acrylic boxes made it possible to film from inside the ice, capturing the hands reaching in around the cans.
A product, reimagined as a space
Vending-machine studies explore colour, scale and the relationship between the can and its surrounding display.
Vending-machine studies explore colour, scale and the relationship between the can and its surrounding display.
From concept to detail
Alternative colour schemes and a dimensioned acrylic-box study connect the visual idea with its physical proportions.
Alternative colour schemes and a dimensioned acrylic-box study connect the visual idea with its physical proportions.
From studio to screen
A studio setup becomes the final campaign image through compositing by The Others.
A studio setup becomes the final campaign image through compositing by The Others.
